The Emergence of AI in Design: A New Creative Superpower or Just Another Trend?

A NeoCon 2023 CEU

During this Neocon 2023 CEU, IA’s Matt LoPresto (Philadelphia Design Director), IA’s Michael Villegas (Philadelphia Senior Designer), and Tome Product Designer Brian Nelson helped industry professionals fully understand and explore generative AI: what it is, isn’t, and its impact on the traditional design process. Learn about the breadth of generative AI tools and how they empower and challenge creative industries to shed traditional roles and historical precedence and ultimately redefine what it means to be a designer/creator.