Environmental Graphics, Branding, and Interior Architecture

Julie Maggos, IA’s director of environmental graphic design talks about some of the exciting ways environmental graphic design supports branding of the work environment and interior architecture in innovative and different ways.


IA is a global firm of architects, designers, strategists, and specialists. We focus exclusively on environments through the lens of interior architecture—a radical idea in 1984, when IA was founded. We are highly connected agents of change, committed to creativity, innovation, growth, and community.



IA is a global firm of architects, designers, strategists, and specialists. We focus exclusively on environments through the lens of interior architecture—a radical idea in 1984, when IA was founded. We are highly connected agents of change, committed to creativity, innovation, growth, and community.



The image of a government agency as progressive is not the norm in the public imagination. But the General Services Administration (GSA) is just that. Established in 1949 by President Harry Truman as an independent agency of the United States government, GSA consolidated several agencies, including the Public Building Administration and Federal Works Agency, to administrate supplies and provide workspaces for federal employees. Evolving in that mission, GSA today, among a legion of responsibilities, continues to provide the workplace for government agencies by managing and constructing over 371 million square feet in approximately 8,600 buildings for more that 2,200 communities nationwide, which includes the preservation of existing historic government-owned buildings and the leasing and management of commercial real estate.

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We recently caught up with Retail Design Director Ron Singler and asked him a few questions about the new landscape of retail design from multi-channel environments to emotional appeal to apps and sustainability.

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By Julia Fuller and Alex Carmer Zwift, Garrett Rowland Photography Pervasive, impactful, highly profitable, gaining momentum every year, with a transformative boost sure to come from the developing Metaverse—gaming is a phenomenon on every continent. And designing for these creative enterprises presents a special set of circumstances and considerations that affect this dynamic industry’s work …continued.

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