Mapping the User Experience

WEBINAR

 

Mapping The USER EXPERIENCE 

SEPTEMBER 24th    Â·    12 PM EDT - 1 PM EDT

HOSTED BY 

ALI UCER, MARIA FELENYUK, AND JESSIE QUAN



How do you help people navigate through a space? It’s one thing to build walls, but it’s quite another to build a narrative, and that’s exactly what keeps IA’s EGD (experiential graphic design) team up at night. Hear from three of our team members as they explore the three tenants of user navigation― mapping a strategy, developing sensory cues, and enforcing them throughout the space. You’ll learn how IA’s team integrates their designs into the built environment, and uses digital technology to make the whole process more accessible than ever. With an introduction from IA’s Senior Director of Experiential Graphic Design, Julie Maggos, this presentation won’t be one to miss.



To unlock this webinar, please sign up below.

ALI UCER

 Senior Experiential Graphic Designer and Creative Technology Leader  | IA Interior Architects

Ali designs and implements interactive and immersive experiences for the built environment. Since he got his first computer in the 80's, Ali hasn't stopped blurring the boundaries between graphics and the latest technology. 

MARIA FELENYUK, SEGD

Senior Experiential Graphic Designer | IA Interior Architects

With a background in museum exhibit design, Maria is an expert at using graphics to create memorable and user-friendly experiences in the physical space. She understands the meticulous planning involved in establishing a seamless connection between graphics, technology, and the physical space.

JESSIE QUAN, RA, LEED AP

Experiential Graphic Designer  | IA Interior Architects

Originally trained as an architect, Jessie has since embraced EGD, working at the intersection of the built environment and visual communications. She explores methods of environmental storytelling that provide more engaging and immersive experiences and where graphics, technology, and architecture are one.

@iaarchitects hosts a webinar discussing the finer points of User Experience Mapping in the realm of #EGD

Click to Tweet

Four Westlake Transformed In late 2025, IA completed a $15 million ground-floor remodel of Four Westlake, a 20-story premier office tower along Houston’s Energy Corridor. The goal was to transform …continued.

Read More

A Studio Designed for ExperimentationIA San Francisco For many designers, the opportunity to fully inhabit their own ideas is often limited to the home, a personal environment where concepts can …continued.

Read More

Unexpected Outcomes: Building Reuse Reuse and repurpose are key concepts in the quest for sustainability. Applying those concepts to the recycling of existing buildings across different market sectors—often adapting them …continued.

Read More